ABOUT BARONFIG
Tools for Thinkers
Baronfig is a modern design house devoted to the craft of thought. We create objects meant to be used, kept, and passed on.
Our Story
Baronfig started with a single notebook and a feeling that something important was missing. Not just in the tools we use to think—but in how those tools are made, and why. From the beginning, we set out to create objects that didn’t just function well, but felt right. Objects you’d want to keep.
Our founder, designer and author Joey Cofone, believes that design is philosophy made visible. He approaches each object with the question: Does this respect the ideas it’s meant to hold or convey? That mindset became our north star. What began at a desk in New York has grown into a modern design house trusted by writers, strategists, and creative minds around the world.
We work slowly. Deliberately. We use materials that wear beautifully, and we make things in small batches—not because we have to, but because we believe the best things take time. Our pens, notebooks, and editions are designed not only to impress at a glance, but to endure with use.
There’s nothing nostalgic about what we do. This is about creating tools that help you see clearly, think deeply, and record the moments that matter. In a world moving faster than ever, we’ve chosen to stand still—to build things that last.
We make tools for people who love to think. If that’s you, you’re in the right place.
Why We Do This
Ideas Deserve Permanence
We live in a world of swipes and disposability. Baronfig stands for the opposite. For permanence, quiet, and creative ritual.
We exist for those who still believe that a great idea—captured with intention—can outlive the moment it was born in.
We make the tools that help you honor that moment.